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COM NS C [email protected] Squarespace. List of found email addresses No Emails Found Find wbob. Scan Now. Related websites Mobile Friendly. Sign In F. I would LOVE for there to be a secure, encrypted FTP server consortium only accessible by radio stations that post all the songs in Christian music separated by genre. Radio stations can preview and download songs they want to add.
A download represents an add. No need to call because if we downloaded it its in rotation. Require a quick survey on our current playlist to determine recent drops when stations log onto the server. Only make music calls one day a week. The Southeastern area of the country gets called only on Thursday, for example. The Northeast on Monday, etc. Remember the non-com stations. Load us up with leftover promotional product for our sharathons. In your opinion what are the biggest obstacles facing Christian radio today?
Competing with secular radio. Just because someone is a Christian doesn't mean they automatically listen Christian radio exclusively or listen to Christian radio at all. There are other "family friendly" formats out there and people have options. For example, Radio Disney is for kids but their target audience is the mothers of the kids. If they started buying FM stations and tweaked their programming slightly older I bet it would have an affect on Christian radio. We have to be as good if not better than anything else on the dial.
I'll brag on out airstaff as being one of the most talented staffs of any station in this market. What do you believe is the primary role of the Christian radio air personality today?
I don't think that's too much different than secular radio air personalities. Be entertaining, be informative, be a good communicator, be engaging. In Christian radio we aren't crude so that's the biggest difference than with some secular formats. Some Christian stations want "preachy" personalities, others don't so it depends on the station.
What if any other Christian radio stations do you consider as innovators today? I see the Salem talk format as innovative. The 2 biggest societal trends on the horizon are the growth of ethnic minority populations and technological advancements.
In 4 states Caucasians are now a minority group. I've never been happy with the model that says listeners only want to hear radio personalities of their particular racial group. On most radio stations in America whether Christian or secular there seems to be an unwritten rule that says Hispanics can only work as announcers at Spanish language stations, Blacks can only work on Urban formats and stations that target White audiences must have only White announcers because that's what the listeners want.
I think that's a silly idea. The largest demographic group that watches the Oprah Whinfrey show are White soccer moms. Imagine that, an African American who's never been married and has no children is the pop culture icon of White soccer moms.
Will Smith, Jammie Fox, Halle Berry, a host of both Christian and Secular recording artists and others have proven the general public is a lot less uptight about race than we who decide who gets behind the microphone on radio stations and whether their skin color matches the format.
I see Christian radio getting more diversified with African American and Hispanic announcers and probably a few more groups that sound like Salvador. When our station first began steaming audio on-line it was really just a novelty and more importantly a way that the station could be easily monitored by out of town leadership.
Today its totally different. If our Internet stream does down our phones ring off the hook because listeners in decent numbers listen via the Internet. I think we'll see significant numbers of people who listen to US Christian radio in other parts of the world on-line. Our programming might take on a global appeal to some degree. Previous Interviews. The interesting thing about Jacksonville is it's the heart of The Bible Belt. When Promise Keepers was doing big stadium events we were told the most people who had ever responded to one of their alter calls was the event held here.
We have 15 Christian radio stations counting translators and stations in nearby communities with strong enough signals to be heard in the Jacksonville market. Additionally, Christians are an important demo for several secular formats. If you take away the Christians from the local Limbaugh, Hannity, and Delilah audiences there's no question they wouldn't be as dominant.
Many of the people in this area grew up in church even if they don't presently attend. Most people here aren't offended by Christian programming on the radio. What kind of promotions work best for your station?
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